OLIVER UK

EXECUTIVE CREATIVE DIRECTOR & WRITER

Life has a knack of rushing us. And we succumb to its manic pace. But to truly enjoy what it has to offer it’s imperative that we enjoy its beautiful moments. Activia wanted land this perspective. Because like Life, Activia too is best enjoyed slowly. So we celebrated the Slow Eaters, who take their sweet indulgent time to savour the rich fruity creamy flavour in every tub of Activia.

This cross-platform campaign was co-created and produced by David Miami and Oliver UK across film, social, digital and OOH. The markets were North America, Europe and East Asia.

DAVID MIAMI

Rafael Donato: CCO

Joano Plautz: Associate Creative Director

OLIVER UK & AMSTERDAM

Zahir Mirza: ECD

Mariana Costa: Senior Creattive Lead

Heidi Freebrey: Senior Creative Lead

#bestenjoyedslowly