DDB DUBAI
GROUP CREATIVE DIRECTOR & WRITER
If you think about it, every language has its own personality. It could its cadence, its intonation or even pitch that makes it truly unique. So to inspire people to learn a new language with Berlitz Language School, we just tunneled through that insight and came out the other end that some things are best expressed in a certain language. We pitched bite-size films on the back of this radio campaign. We are still waiting for a sign off I guess.