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Hi, I'm Zahir.

Writer, Storyteller and Big Idea Developer.

Things like pushing the boundaries, creating cross-platform communication concepts and finding inspiration in human behaviour come naturally to me. And not because I’m gifted. But because I’ve spent the larger part of my life honing my craft. 

Working at agencies like Saatchi, Lowe, JWT and DDB has its perks, especially when it comes to getting your hands on big brands and serious metal like D&AD, One Show, Cannes Lions, Clio, ADC, Andy Awards, Effies, LIA, New York Festival and Dubai Lynx.

What do I bring to the table? Bold & strategic thinking, for starters. Powerful and meaningful ideas. And a collaborative approach because I genuinely believe that good heads around the table make better, better.

Over the last five years, I’ve been consistently recognized by the Gunn Report, The Big Won Report, and the B/W Report, as one of the top 10 most awarded Creative Directors in the region – a fact that has helped me make plenty of friends and frienemies.

Even on the craziest days, I manage a 10K run, read the good bits of the New York Times, curate an Instagram post and practice abstract art with my daughter.